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Join date: May 27, 2023
Posts (4)

Aug 2, 2023 ∙ 1 min
Revealing Vanity Metrics in Social Media - Look Beyond the Numbers
Vanity metrics in social media marketing may dazzle at first glance but lack substance. Follower counts and likes can be misleading. True...
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Aug 2, 2023 ∙ 1 min
Value Metrics in Social Media Marketing - Discover the True Impact
In contrast to vanity metrics, value metrics in social media marketing uncover the genuine impact of a brand or creator’s online...
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Aug 2, 2023 ∙ 1 min
Earned Media Value (EMV) - How does a metric so few understand control the decision making
In today's digital landscape, there's a metric that controls how businesses make decisions - Earned Media Value (EMV). It measures the...
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Mathew Meckley
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