Daniel LawsonSep 5, 20233 minFinding Influencer ROI: AutoPhil's Data-Driven ApproachIn today's rapidly evolving marketing landscape, influencer marketing has become a cornerstone of every brand's growth strategy....
Mathew MeckleyAug 2, 20231 minEarned Media Value (EMV) - How does a metric so few understand control the decision makingIn today's digital landscape, there's a metric that controls how businesses make decisions - Earned Media Value (EMV). It measures the...
Mathew MeckleyJun 29, 20231 minAutoPhil Personal Agency: Full Scale Influencer and Digital MarketingThis post describes AutoPhil personal agency. This service is separate from the digital platform.
Daniel LawsonJun 2, 20233 minRiding the Influencer Wave: Navigating the Swells of Pros and Cons in MarketingIntroduction: Influencer marketing has become a tidal force in the world of digital marketing, captivating brands and consumers alike....
Daniel LawsonJun 2, 20233 minInfluencer Alchemy: Unleashing the Power of Influencer Marketing for Explosive Sales GrowthIntroduction: In today's digital age, where attention is a valuable currency, influencer marketing has emerged as a potent force for...